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Effective Strategic Planning

"A corporation without a strategy is like an airplane weaving through stormy skies, hurled up and down, slammed by the wind, lost in the thunderheads. If lightning or crushing winds don't destroy it, it will simply run out of gas." Alvin Toffler

Strategic planning is more than just a long staff meeting.

The process of strategic planning is probably one of the most powerful tools available to an organization, department or team. When a group work together to develop a plan they develop and carry a strong commitment to implementing it away with them.

Yet too many people have had poor experiences with strategic planning sessions which fail to reach decisions, or where communication problems, dominant personalities and internal politics prevent constructive interaction.

There is a lot written about strategic planning, but much less on how to ensure your planning session is effective. So here are some tips to help you maximize the value of your strategic planning.

To be successful, a strategic planning session should:

  • build team commitment and establish a shared vision of your preferred future
    forge agreement on the need for changes
  • provide direction, purpose and accountability
  • identify and help secure the resources required to implement
  • renew your team's energy and enthusiasm, and
  • ensure everyone is focused on the actions which count.

There's no doubt that achieving all these outcomes, as well as generating a sound strategic plan, is more likely with independent, professional facilitation. A good facilitator brings structure, an impartial perspective and useful expertise, experience and feedback.

Experience shows that when your planning session is run by a team member the most likely outcome is more like a long staff meeting, with all the inherent dangers of entrenched positions, 'group think' and resistance to change.

An experienced facilitator who is expert in the strategic planning process can guide your group towards a successful outcome by introducing new approaches and helping participants think creatively about problems, issues and opportunities.

By keeping discussions focused, on track and on time, and by ensuring all voices are heard, a facilitator can make sure key decisions are taken in a positive way, making sure your strategic planning is most effective.

Quick Tips for Effective Strategic Planning

  • Involve your facilitator as early as you can in designing your planning session. Their experience with many other groups offers valuable insight and new perspectives into what will be most effective in achieving your goals for the planning process.
  • A competent and experienced facilitator will have the flexibility, skills and ability to guide your group to its ultimate objective via a range of different paths.
  • Encourage and empower your facilitator to modify any planned activities in response to the group dynamic on the day.
  • You might also consider using an external facilitator for other important meetings such as project debriefs, incident reviews, evaluations sessions, change implementation programs, employee forums, community or customer consultations and leadership programs.

 

Copyright © Kerrie Mullins-Gunst

Kerrie Mullins-Gunst is an expert in all the knowledge, skills, attitudes and behaviours you need to mentor, manage and lead your people, and one of Australia's leading mentors, planning facilitators and female business speakers. For your free Top Leadership Tips Workbook and other resources or to listen to her podcast, visit http://leadershipskillcenter.com or call her on 61-3-9859 3924.

This article is copyright, but permission will usually be given to reproduce it if requested, provided a notice such as that above is included. Contact us to request permission.


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